Environmentalists Attack "Plush" Toilet Paper
SEPTEMBER 24, 2009
“It is a fight over toilet paper: the kind that is blanket-fluffy and getting fluffier so fast that manufacturers are running out of synonyms for “soft” (Quilted Northern Ultra Plush is the first big brand to go three-ply and three-adjective).
“It’s a menace, environmental groups say — and a dark-comedy example of American excess.
“The reason, they say, is that plush U.S. toilet paper is usually made by chopping down and grinding up trees that were decades or even a century old. They want Americans, like Europeans, to wipe with tissue made from recycled paper goods.” (Washington Post, Thursday)
FEE Timely Classic:
“Pride and the Nanny State” by Stephen Kinsella